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We are seeing how more and more people are using smartphones (in portrait/vertical orientation) to consume ebooks. Hence, we're experimenting with font sizes in PDF files.
EPUB files are not affected, because the smartphone user has the power to choose the font size, and the text will automatically reflow to correctly fit the screen.
In short, EPUB files protect you from scrolling sideways.
Reflowable ebooks asume, however, that your ebook contains mostly text.
If your ebook has images which require text beside these images, then reflowing will ruin the layout. The same thing applies in the case of tables.
EPUBs work best with stories, because the ebook uses mostly text.
Manny M. Viloria
OneNegosyo.com - Tara, mag online business na tayo!
TrulyRichPinoy.com - Tara, mag stock market na tayo!
Arton Condo in Katipunan, Quezon City - Tower rises in 2022. Now in pre-selling mode. Great for those who want to live near Ateneo, UP Diliman, and Miriam.
We are seeing indications that people still do search for things to buy online, find the blog that talks about the product, and then go on and actually buy the product.
It's not all social media.
Blogging and SEO still matter.